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PRIMAVERA Fashion Retail
Solution for the fashion sector
PRIMAVERA Fashion Retail software was designed for the clothing, accessories and footwear markets. Geared to Front-Office and Middle-Office shop management functions, it allows a business to be controlled and managed with less effort, freeing managers from routine, repetitive tasks and allowing them to focus their attention on their customers.
The solution has been designed to make it easier to manage different seasons, making it possible to define characteristic periods such as Sales, Promotions and other periodic campaigns, providing important tools with which to analyse results.
Price management is another of the solution’s functions, which allows multiple currencies and localised VAT. It also offers a multi-language glossary meaning it can adapt to a wide range of scenarios.
The management of stocks and supplies is vital for any commercial establishment to operate successfully in the Fashion Sector. Conscious of this reality, PRIMAVERA’s Fashion Retail solution allows real time control of existing stock and responds to the different needs of stock movement.
Customer management and loyalty are equally decisive factors for any business. In this respect, PRIMAVERA’s solution offers highly flexible configuration options which allow the issue and management of customer loyalty cards, discount vouchers and gift vouchers, special conditions to be attributed to particular cards, the control of reserved materials with recourse to monetary advances, and other functions that enhance communication with customers through mail shots, etc.
The solution was designed in such a way as to enable communications between a variety of business structures such as independent chains, franchises and others, taking into account the various particularities of franchising networks such as matters related to cost prices.
In light of the growing need for integration and fluidity of information between a company’s various departments, PRIMAVERA Fashion Retail is an open solution that can be integrated with any ERP available on the market.
There is also a Standard Edition of this solution for small companies operating in the Fashion sector.
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